As well as some other details, such as the red insert that sits between the bezel and the casing (which is not terribly shocking when one holds the watch in one's hand).Īs always, the criticism is easy, but the art is difficult. In the Tudor purist's opinion, the watch should not feature Snowflake hands, as they don't match historically this kind of indexes (it should feature double pencil hands)…. Or perhaps the SuperGilt (© Watchonista) indexes/font/hands visually beam on the overall dial… All of this provides the watch with the warmth of a peplum shot in Technicolor.Īs described in the press kit, the dial is black, but if I trust my eyes and my EOS 60D, it looks slightly brown, as if it had been exposed to imaginary radium. The watch's appeal comes from its warmth, from the combination of the gilt hands, indexes and font, sitting on a domed dial and associated with the red/burgundy bezel. But most of all, after hundreds of gallons of vintage Pepsi, Tudor crosses the sparkling soda's Rubicon, and at last proposes the Coca-Cola Rolex excuse me, the Coca Tudor.
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While it is shocking to some, it is well suited for the "brand with a crown", especially considering the success met by the green bezels from Rolex. This choice of color enhances the dial's gilt font. It will take a while for the blue model to be available. In order to understand the dial, one has to talk about the bezel remarkably, the Tudor team chose to revisit the red version. Since I am not a specialist of Rolex, I will describe it from an ignoramus' standpoint. In order to understand the success carried by these products, one has to understand the Rolex myth. I'll let you determine which one is the best, according to your tastes. You know this category of watches which is not divorce-inducing in case of a compulsive purchase.
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Tudor not only presented The most attractive watch of the trade show, but the two most attractive, at least in the affordable category. Let's say it straight out: it is the greatest hit of Baselworld 2012. Therefore, the excellent "Heritage" chrono presented in 2010 was not a "single-shot", which only confirms that the Tudor creations are "laboratory tests" for the Rolex group. Indeed, even if the Tudor booth is absorbed by the impregnable Rolex bunker, the novelties presented by Tudor were the focus of all the photos and of all the attention. Yet, in order to see the 2012 edition's future best-sellers, one only had to slightly turn one's head to the right when facing the Rolex booth.